@import url('https://fonts.googleapis.com/css2?family=Anuphan:wght@400;500;600;700&display=swap');
:root {
  --paper: #f5f4ef;
  --red: #e83a2f;
  --ink: #161616;
  --line: rgba(22, 22, 22, .32);
  --sans: "Anuphan", sans-serif;
  --display: "Space Grotesk", 'Anuphan', sans-serif;
  --mono: "IBM Plex Mono", 'Anuphan', monospace;
  --pad: clamp(20px, 3.4vw, 56px);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.55;
  overflow-x: hidden;
}
body.menu-open { overflow: hidden; }
a { color: inherit; text-decoration: none; }
img { display: block; width: 100%; height: 100%; object-fit: cover; }
button, input, select, textarea { font: inherit; }
button, a { -webkit-tap-highlight-color: transparent; }
::selection { background: var(--red); color: #fff; }

.skip-link {
  position: fixed;
  z-index: 1000;
  top: 8px;
  left: 8px;
  padding: 10px 14px;
  background: var(--ink);
  color: #fff;
  transform: translateY(-160%);
}
.skip-link:focus { transform: translateY(0); }
.mono {
  margin: 0;
  font: 500 clamp(10px, .8vw, 12px)/1.35 var(--mono);
  letter-spacing: .04em;
  text-transform: uppercase;
}

.demo-bar {
  min-height: 37px;
  padding: 0 var(--pad);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  background: var(--ink);
  color: #fff;
  font: 400 10px/1.2 var(--mono);
  letter-spacing: .04em;
  text-transform: uppercase;
}
.demo-bar p { margin: 0; }
.demo-bar p span { color: #aaa; }
.demo-bar nav { display: flex; align-items: stretch; align-self: stretch; }
.demo-bar a {
  display: grid;
  place-items: center;
  padding: 0 12px;
  border-left: 1px solid #444;
}
.demo-bar a:hover, .demo-bar a:focus-visible, .demo-bar a.active { background: var(--red); }

.site-header {
  position: sticky;
  z-index: 100;
  top: 0;
  height: 82px;
  padding: 0 var(--pad);
  display: grid;
  grid-template-columns: 1fr auto;
  align-items: stretch;
  background: rgba(245, 244, 239, .96);
  border-bottom: 1px solid var(--ink);
}
.brand {
  display: flex;
  align-items: center;
  width: max-content;
  font: 700 clamp(18px, 1.5vw, 25px)/1 var(--display);
  letter-spacing: -.06em;
}
.brand i, .footer-brand i { color: var(--red); font-style: normal; padding: 0 .14em; }
.main-nav { display: flex; align-items: stretch; }
.main-nav a {
  display: grid;
  place-items: center;
  min-width: 100px;
  padding: 0 18px;
  border-left: 1px solid var(--ink);
  font-weight: 600;
  font-size: 13px;
}
.main-nav a:hover, .main-nav a:focus-visible { background: var(--ink); color: #fff; }
.main-nav .nav-contact { background: var(--red); color: #fff; }
.menu-toggle { display: none; }

.hero {
  position: relative;
  min-height: calc(100svh - 119px);
  display: grid;
  grid-template-columns: 56% 44%;
  border-bottom: 1px solid var(--ink);
}
.hero-copy {
  padding: clamp(50px, 7vw, 112px) var(--pad) 38px;
  display: flex;
  flex-direction: column;
  min-width: 0;
}
.hero h1 {
  margin: clamp(42px, 8vh, 95px) 0 40px;
  font: 600 clamp(58px, 8.6vw, 148px)/.77 var(--display);
  letter-spacing: -.075em;
  text-transform: uppercase;
}
.hero h1 span { display: block; white-space: nowrap; }
.hero h1 .red { color: var(--red); }
.hero-statement {
  margin-top: auto;
  display: grid;
  grid-template-columns: minmax(230px, 480px) auto;
  gap: 30px;
  align-items: end;
  border-top: 1px solid var(--ink);
  padding-top: 18px;
}
.hero-statement p { margin: 0; font-size: clamp(16px, 1.3vw, 21px); line-height: 1.55; }
.arrow-link {
  display: flex;
  justify-content: space-between;
  gap: 20px;
  padding: 12px 0;
  border-bottom: 2px solid var(--ink);
  font-weight: 700;
  white-space: nowrap;
}
.arrow-link:hover { color: var(--red); border-color: var(--red); }
.hero-image { margin: 0; position: relative; border-left: 1px solid var(--ink); overflow: hidden; }
.hero-image img { filter: grayscale(100%) contrast(1.07); transition: filter .5s ease, transform .8s ease; }
.hero-image:hover img { filter: grayscale(0); transform: scale(1.015); }
.hero-image figcaption {
  position: absolute;
  inset: auto 0 0;
  display: flex;
  justify-content: space-between;
  padding: 12px 16px;
  background: var(--ink);
  color: #fff;
  font: 400 10px var(--mono);
  text-transform: uppercase;
}
.hero-index {
  position: absolute;
  right: 0;
  top: 0;
  width: clamp(92px, 10vw, 170px);
  aspect-ratio: 1;
  display: grid;
  place-items: center;
  background: var(--red);
  color: #fff;
  font: 600 clamp(40px, 6vw, 92px)/1 var(--display);
  letter-spacing: -.08em;
}

.client-strip {
  padding: 18px var(--pad);
  display: grid;
  grid-template-columns: 1fr 4fr;
  align-items: center;
  gap: 30px;
  border-bottom: 1px solid var(--ink);
}
.client-strip > div { display: flex; justify-content: space-between; gap: 24px; font: 600 13px var(--display); }

.section { padding: clamp(80px, 11vw, 170px) var(--pad); }
.section-head {
  display: grid;
  grid-template-columns: 1.05fr 2.2fr 1.1fr;
  gap: clamp(24px, 4vw, 70px);
  align-items: start;
  margin-bottom: clamp(60px, 8vw, 120px);
}
.section-head h2, .brief h2 {
  margin: -.12em 0 0;
  font: 600 clamp(39px, 5.4vw, 86px)/1.03 var(--sans);
  letter-spacing: -.055em;
}
.section-head > p:last-child { margin: 0; max-width: 390px; font-size: 18px; }

.case { 
  position: relative;
  display: grid;
  grid-template-columns: .55fr 2fr 1.5fr 1fr;
  min-height: 380px;
  border-top: 1px solid var(--ink);
}
.case:last-child { border-bottom: 1px solid var(--ink); }
.case > * { padding: 24px; }
.case-number {
  padding-left: 0;
  font: 600 clamp(50px, 6vw, 98px)/.85 var(--display);
  letter-spacing: -.08em;
}
.case figure { margin: 0; padding: 0; overflow: hidden; }
.case figure img { filter: grayscale(1); transition: filter .4s, transform .6s; }
.case:hover figure img { filter: grayscale(0); transform: scale(1.02); }
.case-copy { display: flex; flex-direction: column; justify-content: space-between; border-right: 1px solid var(--ink); }
.case-copy h3 {
  margin: 30px 0 auto;
  font: 600 clamp(25px, 2.5vw, 40px)/1.12 var(--sans);
  letter-spacing: -.04em;
}
.case-copy > p:last-child { margin: 30px 0 0; }
.case-result { display: flex; flex-direction: column; justify-content: flex-end; }
.case-result strong { color: var(--red); font: 600 clamp(46px, 5.2vw, 85px)/.9 var(--display); letter-spacing: -.08em; }
.case-result span { margin-top: 14px; }

.services { background: var(--ink); color: var(--paper); }
.section-head--light { border-color: #fff; }
.service-grid { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid #777; border-bottom: 1px solid #777; }
.service-grid article { position: relative; min-height: 530px; padding: 30px; border-right: 1px solid #777; }
.service-grid article:first-child { padding-left: 0; }
.service-grid article:last-child { border: 0; }
.service-no {
  position: absolute;
  right: 24px;
  top: -5px;
  color: var(--red);
  font: 600 clamp(60px, 7vw, 110px)/1 var(--display);
}
.service-grid h3 {
  max-width: 330px;
  margin: 90px 0 80px;
  font: 500 clamp(27px, 2.6vw, 42px)/1.16 var(--sans);
  letter-spacing: -.035em;
}
.service-grid ul { margin: 0; padding: 0; list-style: none; }
.service-grid li { padding: 10px 0; border-top: 1px solid #555; font-size: 14px; }

.timeline { margin: 0; padding: 0; display: grid; grid-template-columns: repeat(5, 1fr); list-style: none; border-top: 4px solid var(--ink); }
.timeline li { min-height: 310px; padding: 20px 20px 20px 0; border-right: 1px solid var(--ink); }
.timeline li + li { padding-left: 20px; }
.timeline li:last-child { border-right: 0; }
.timeline strong { display: block; margin: 70px 0 15px; font: 600 clamp(25px, 2.5vw, 40px) var(--display); letter-spacing: -.05em; }
.timeline p { margin: 0; max-width: 210px; font-size: 14px; }

.engage { padding-top: 0; display: grid; grid-template-columns: 1fr 2.6fr; gap: clamp(40px, 7vw, 120px); }
.engage-title h2 { margin: 35px 0 0; font: 600 clamp(38px, 4.5vw, 72px)/1.02 var(--sans); letter-spacing: -.05em; }
.plans { border-top: 1px solid var(--ink); }
.plans article {
  display: grid;
  grid-template-columns: .75fr 1.2fr 1.3fr 1.2fr;
  gap: 20px;
  align-items: start;
  padding: 24px 0 34px;
  border-bottom: 1px solid var(--ink);
}
.plans h3 { margin: 0; font: 600 clamp(22px, 2vw, 31px) var(--display); letter-spacing: -.04em; }
.plans article > p:not(.mono) { margin: 0; }
.plans strong { color: var(--red); font-size: 19px; }
.plans span { grid-column: 2 / -1; font: 400 11px var(--mono); text-transform: uppercase; }
.price-note { grid-column: 2; margin-top: 18px; color: #666; }

.manifesto { display: grid; grid-template-columns: 1fr 1fr; min-height: 750px; background: var(--red); color: #fff; }
.manifesto figure { margin: 0; position: relative; min-height: 600px; overflow: hidden; }
.manifesto figure img { filter: grayscale(1) contrast(1.1); mix-blend-mode: multiply; }
.manifesto figcaption { position: absolute; bottom: 20px; left: 20px; color: #fff; }
.manifesto-copy { padding: clamp(60px, 8vw, 130px) var(--pad); display: flex; flex-direction: column; }
.manifesto h2 { margin: 55px 0; font: 600 clamp(48px, 5.7vw, 92px)/.95 var(--sans); letter-spacing: -.06em; }
.manifesto blockquote { margin: auto 0 45px; font-size: clamp(22px, 2.2vw, 35px); line-height: 1.4; }
.manifesto-copy > p:not(.mono) { max-width: 650px; margin: 0; }
.team-names { margin-top: 55px; padding-top: 18px; border-top: 1px solid currentColor; display: flex; justify-content: space-between; gap: 12px; }

.brief { display: grid; grid-template-columns: .85fr 1.6fr; gap: clamp(50px, 8vw, 140px); }
.brief-intro { position: sticky; top: 120px; align-self: start; }
.brief h2 { margin: 45px 0; }
.brief-intro > p:last-child { max-width: 430px; font-size: 18px; }
.brief-form { display: grid; grid-template-columns: 1fr 1fr; gap: 30px 24px; border-top: 4px solid var(--ink); padding-top: 28px; }
.field { display: flex; flex-direction: column; gap: 9px; }
.field--full, .brief-form fieldset, .brief-form button { grid-column: 1 / -1; }
.field label, fieldset legend { font-size: 13px; font-weight: 700; }
.field input, .field select, .field textarea {
  width: 100%;
  border: 0;
  border-bottom: 1px solid var(--ink);
  border-radius: 0;
  background: transparent;
  color: var(--ink);
  padding: 12px 0;
  outline: none;
}
.field textarea { resize: vertical; }
.field input:focus, .field select:focus, .field textarea:focus { border-color: var(--red); border-width: 2px; }
.field input::placeholder, .field textarea::placeholder { color: #817f78; }
.brief-form fieldset { margin: 8px 0; padding: 20px 0 18px; border: 0; border-top: 1px solid var(--ink); border-bottom: 1px solid var(--ink); display: flex; flex-wrap: wrap; gap: 18px 30px; }
.brief-form legend { padding: 0 0 13px; }
.brief-form fieldset label { display: flex; align-items: center; gap: 8px; font-size: 14px; }
.brief-form input[type="checkbox"] { width: 17px; height: 17px; accent-color: var(--red); }
.brief-form button {
  margin-top: 10px;
  padding: 22px 25px;
  display: flex;
  justify-content: space-between;
  border: 0;
  border-radius: 0;
  background: var(--red);
  color: #fff;
  font-weight: 700;
  cursor: pointer;
}
.brief-form button:hover, .brief-form button:focus-visible { background: var(--ink); }

.footer { padding: clamp(55px, 7vw, 110px) var(--pad) 25px; background: var(--ink); color: #fff; }
.footer-brand { font: 700 clamp(55px, 11.5vw, 190px)/.8 var(--display); letter-spacing: -.085em; white-space: nowrap; }
.footer-meta { margin-top: clamp(80px, 11vw, 160px); padding-top: 22px; display: grid; grid-template-columns: 1fr 1fr; border-top: 1px solid #555; }
.footer-meta p { margin: 8px 0; }
.footer-meta div > a { font: 500 clamp(18px, 1.8vw, 28px) var(--display); }
.footer-meta nav { display: grid; grid-template-columns: 1fr 1fr; gap: 8px 30px; }
.footer-meta a:hover { color: var(--red); }
.footer-bottom { margin-top: 75px; padding-top: 15px; display: flex; justify-content: space-between; border-top: 1px solid #555; }

.reveal { opacity: 0; transform: translateY(28px); transition: opacity .7s ease, transform .7s cubic-bezier(.2,.8,.2,1); }
.reveal.is-visible { opacity: 1; transform: none; }

@media (max-width: 1050px) {
  .main-nav a { min-width: 0; padding: 0 12px; }
  .hero { grid-template-columns: 1fr 42%; }
  .hero h1 { font-size: clamp(58px, 9vw, 95px); }
  .hero-statement { grid-template-columns: 1fr; }
  .case { grid-template-columns: .45fr 1.4fr 1.2fr; }
  .case-result { grid-column: 2 / -1; flex-direction: row; gap: 20px; align-items: end; border-left: 1px solid var(--ink); }
  .case-result strong { font-size: 58px; }
  .engage { grid-template-columns: 1fr; }
  .price-note { grid-column: 1; }
  .plans article { grid-template-columns: .6fr 1fr 1.2fr 1fr; }
}

@media (max-width: 760px) {
  :root { --pad: 18px; }
  .demo-bar { min-height: 58px; padding: 7px 12px; align-items: flex-start; }
  .demo-bar p { max-width: 150px; }
  .demo-bar p span { display: block; }
  .demo-bar a { padding: 0 7px; border: 0; }
  .demo-bar nav { align-self: stretch; flex-wrap: wrap; justify-content: flex-end; }
  .demo-bar nav a:first-child, .demo-bar nav a:last-child { width: 100%; order: 2; justify-content: end; }
  .site-header { height: 68px; }
  .menu-toggle {
    display: flex;
    align-items: center;
    gap: 10px;
    border: 0;
    border-left: 1px solid var(--ink);
    background: transparent;
    padding: 0 0 0 18px;
    font: 500 11px var(--mono);
  }
  .menu-toggle i, .menu-toggle i::before {
    display: block; width: 20px; height: 1px; background: var(--ink); content: ""; transition: transform .25s;
  }
  .menu-toggle i::before { transform: translateY(6px); }
  .menu-toggle[aria-expanded="true"] i { transform: rotate(45deg); }
  .menu-toggle[aria-expanded="true"] i::before { transform: rotate(90deg); }
  .main-nav {
    position: fixed;
    inset: 126px 0 0;
    display: flex;
    flex-direction: column;
    align-items: stretch;
    background: var(--paper);
    transform: translateX(100%);
    transition: transform .3s ease;
  }
  .main-nav.is-open { transform: none; }
  .main-nav a { min-height: 66px; place-items: center start; padding: 0 24px; border: 0; border-bottom: 1px solid var(--ink); font-size: 20px; }
  .hero { min-height: 0; grid-template-columns: 1fr; }
  .hero-copy { min-height: 580px; padding-top: 50px; }
  .hero h1 { margin-top: 55px; font-size: clamp(53px, 18vw, 80px); line-height: .82; }
  .hero-statement { margin-top: 35px; }
  .hero-image { height: 68vw; min-height: 320px; border-left: 0; border-top: 1px solid var(--ink); }
  .hero-index { top: auto; bottom: calc(68vw - 1px); width: 88px; font-size: 44px; }
  .client-strip { grid-template-columns: 1fr; }
  .client-strip > div { flex-wrap: wrap; justify-content: flex-start; }
  .section-head { grid-template-columns: 1fr; margin-bottom: 55px; }
  .section-head h2, .brief h2 { font-size: clamp(39px, 12vw, 60px); }
  .section-head > p:last-child { font-size: 16px; }
  .case { grid-template-columns: 1fr; min-height: 0; padding-top: 24px; }
  .case > * { padding: 18px 0; }
  .case-number { font-size: 66px; }
  .case figure { height: 72vw; }
  .case-copy { border: 0; }
  .case-copy h3 { margin: 18px 0 15px; }
  .case-result { grid-column: auto; border: 0; flex-direction: column; align-items: flex-start; }
  .service-grid { grid-template-columns: 1fr; }
  .service-grid article, .service-grid article:first-child { min-height: 460px; padding: 25px 0; border-right: 0; border-bottom: 1px solid #777; }
  .service-no { right: 0; }
  .service-grid h3 { margin: 70px 0 60px; }
  .timeline { grid-template-columns: 1fr; }
  .timeline li, .timeline li + li { min-height: 0; padding: 18px 0; display: grid; grid-template-columns: .6fr 1fr 1.3fr; gap: 14px; align-items: start; border-right: 0; border-bottom: 1px solid var(--ink); }
  .timeline strong { margin: 0; }
  .timeline p { font-size: 13px; }
  .plans article { grid-template-columns: 1fr; gap: 15px; }
  .plans span { grid-column: 1; }
  .manifesto { grid-template-columns: 1fr; }
  .manifesto figure { min-height: 520px; }
  .manifesto h2 { margin: 45px 0; }
  .team-names { flex-direction: column; }
  .brief { grid-template-columns: 1fr; }
  .brief-intro { position: static; }
  .brief-form { grid-template-columns: 1fr; }
  .field--full, .brief-form fieldset, .brief-form button { grid-column: 1; }
  .brief-form fieldset { flex-direction: column; }
  .footer-brand { font-size: clamp(49px, 17vw, 90px); white-space: normal; }
  .footer-meta { grid-template-columns: 1fr; gap: 50px; }
  .footer-meta nav { grid-template-columns: 1fr; }
  .footer-bottom { gap: 30px; align-items: flex-end; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; transition-duration: .01ms !important; }
  .reveal { opacity: 1; transform: none; }
}